Do It Live
- Brand design
Event energy with system discipline.
Context / Direction
Context. Do It Live works in live marketing: events, activations, presence. The brand needed the energy of that world without turning into a mess when applied.
Decision. A block wordmark, lime green on black and an institutional presentation built together with the identity — the system's first real application.
Outcome. Visual identity and institutional presentation.
Decision
A block wordmark, lime green on black and an institutional presentation built together with the identity — the system's first real application.
Outcome
Outcome
Visual identity and institutional presentation.
Credits
- Douglas Wolf
Isabela Massaro
